LEGO's screen-free digital smart blocks are starting off with a Star Wars-sized bang. Finally, the X-Wing will make the "pew ...

I’ve been convinced Lego Smart Play is actually incredible, and all it took was some classic space jazz.

Lego's push for smart bricks in the galaxy far, far away is continuing, and things are only getting weirder.

Today, Lego has revealed five new Star Wars sets as part of its upcoming Smart Play lineup, including the Millennium Falcon, Mos Eisley Cantina and more.

Lego unveiled five new Star Wars Smart Play compatible sets at the Nuremberg Toy Fair today (Jan. 27), including an 885-piece ...

A handful of new brick sets that work with the smart brick-focused Smart Play system were announced in Germany today at the Nuremburg Toy Fair, and like the first few sets revealed in Las Vegas at CES ...

Some vocal fans are labeling LEGO's new Star Wars set as anti-consumer, while acknowledging it may be the company's best ...

The new Sauron helmet clocks in at just 538 pieces, but at around 13″ tall, including the display base it comes on, you’re ...

Back in 2024, Lego delivered an excellent (and huge) Icons model of the NASA Artemis Space Launch System. With a price tag of ...

The premium Lego Star Wars X-Wing Starfighter spans over 21 inches and consists of nearly 2,000 pieces.

Galacticoaster, an indoor dark ride that will be the marquee attraction of Lego Galaxy, is the first coaster that Legoland ...